The guide from realitybasedgroup presents a structured approach to launching a mystery shopper program for businesses by outlining key phases such as shopper recruitment, scenario planning, data collection, and reporting. It details how companies can gather accurate, unbiased evaluations of customer interactions to better understand employee performance and service consistency. With r... https://www.realitybasedgroup.com/wp-content/uploads/2016/07/MysteryShoppingQuickStartEbook.pdf