With the growth of worldwide e-commerce, the way in which consumers reach out across borders has changed, particularly during festive occasions. Each year, families all over the world utilize digital portals to send rakhi to New Zealand, connecting two continents with a small but significant action. https://thedesifooddotblog.wordpress.com/2025/05/05/how-cross-border-e-commerce-portals-gear-up-for-seasonal-surges-insights-from-rakhi-deliveries-to-new-zealand/